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Did you know that startups typically go through eight different phases?

Each of these universal stages pushes startups closer to becoming a large, successful company in the future. However, it’s a lot harder than you might think, and you’ll need to use growth strategies if you want to scale your startup in the right direction.

While building out a plan and finding the right resources, you’ve probably run into the following three growth strategies: Product-led, Marketing-led, and Sales-led.

All three strategies provide different results that impact your bottom line and complement different business setups. However, they aren’t a one size fits all kind of deal. Whether you’re gearing up to prepare for the seed stage or ready to take your business to new heights: You’ll want to familiarize yourself with the different growth strategies to find one that fits your startup business plan.

Not sure where to start? You’ve come to the right place.